Web Analytics: Tracking Success
Is the time and money that you’re investing in your website and digital marketing efforts paying off? Thanks to robust web analytics reporting, we can answer that question for you – quickly, easily, and precisely.
As part of our SEO services packages, we include comprehensive web analytics reporting, which enables us to measure your ROI and see how your website’s performing.
Our customized web analytics reports include:
Search Engine Ranking Positions (SERPs)
Which keyword phrases would you like to perform for – in your local market and/or across the United States? We’ll track those keyword phrases, over time, to see how they’re ranking on Google. In a quick glance, you’ll be able to find out how stack up against your competition, for the phrases that matter the most.
Google Search Console
We can run Google Search Console reports that show the top 1,000 keyword phrases that your site is ranking for, your average search engine ranking positions, and the number of clicks that are coming from each phrase.
Google Analytics is a sophisticated analytics program that tracks, literally, thousands of metrics. We’ll choose the top metrics that matter the most and create custom dashboards and reports that are easy to scan and understand. Using Google Analytics, we can report on: the clicks to your website and where they came from, your top performing pages, your audience profile, referral traffic from other websites and social media, and much more.
We can track different types of conversions, including:
- pay-per-click visits and leads (from Facebook ads, Google ads, and other types of Internet marketing)
- e-mail leads from your website
- phone calls from your website (using a special phone number and recording of calls)
- downloads of white papers, PDFs, and other content marketing pieces
- e-newsletter sign-ups
- video views
- forms (started and completed)
- clicks from e-mail campaigns to your website
- sales (from your own site and affiliate sites)
Let us help you get an accurate, complete picture of how well your digital marketing is performing! For a free website and SEO consultation, please call (505) 850-9177, or e-mail [email protected].
Please note: WSI Web Enhancers is located in Albuquerque, New Mexico, and we work with clients across the U.S. We provide an array of digital marketing services, including: social media marketing, e-mail marketing, inbound marketing, content marketing, and video marketing.